Register your Australian

Trademark Now

Choose your required trademark service

Whether you require an availability search of your trademark or to register your trademark, or expert Attorneys will assist.

Comprehensive Search

Comprehensive Availability Trademark Search

by our Human Attorneys

From AUD95

File trademark

File Your Trademark in Australia

by our Human Attorneys

From AUD950

How we work

We pride ourselves in providing superior trademarking services through our online and eCommerce platform

Rapid Turn Around

At Loft Legal, swift and efficient trademark services are our specialty. Expect rapid results for all your trademark needs, including our world-class AI trademark search, delivering results in minutes. Our thorough searches and trademark registrations, carried out by experienced human attorneys, are completed swiftly and efficiently, assuring your brand's safeguarding is timely and reliable.

Elite Trademark Attorneys

Entrust your trademark matters to our top-tier lawyers, all regulated by appropriate Australian authorities and exceptionally skilled in the complexities of trademark law. Experience the perfect blend of technological efficiency and legal expertise, ensuring your trademark searches and registrations are handled with precision and care.

Cost-Effective Trademark Solutions

Benefit from our cost-effective approach to trademark services. With low overhead and a focus on technology and efficiency, we pass the savings onto you, offering advanced trademark services at an accessible price point. Transparent, fixed upfront costs mean no surprises, just affordable, high-quality trademark assistance.

No Hourly Rates

Abandon the uncertainty of hourly rates with Loft Legal. All our trademark services come with clear, set fees, reflecting our commitment to value-based legal solutions. Experience the ease and transparency of working with a firm that prioritizes your budget and satisfaction.

Quick & Easy To Order

Effortlessly order trademark services on our streamlined platform. Simply select your desired trademark search or registration service, add to cart, and checkout. We handle the rest, ensuring your trademark needs are met with efficiency and attention to detail.

Exceptional Customer Service

Connect with our friendly team for any trademark inquiries or assistance. Reach out via email or live chat, available 24/7 Monday to Friday, and experience unrivaled customer service dedicated to supporting your trademark needs in Australia.

Our grand ambitions

How we are not the traditional archaic law firm

At Loft Legal, we are leading the evolution of legal services in Australia, positioning ourselves as the premier destination for all your trademark needs. Our dedication to pioneering change enables us to offer the most sophisticated AI-driven trademark search at no cost, delivering results that are both quick and accurate. We’ve redefined the trademark search process by eliminating old obstacles and introducing a new standard of speed, accuracy, and user-friendliness.

Step into the future of trademark searches and registrations in Australia. Our service emphasizes rapidity and precision with every AI-enhanced search, ensuring your brand is distinctive and protected. For more complex situations, our seasoned trademark attorneys are available to perform detailed searches, utilizing their deep expertise to navigate the complexities of trademark law effectively.

Furthermore, Loft Legal shines in trademark registration services. We blend AI technology, automation, and expert human insights to offer a seamless, unmatched experience, ensuring that your trademark registrations are processed expediently and with meticulous care. Move away from the cumbersome and confusing traditional processes; with Loft Legal, you step into a new era of convenience and operational efficiency.

Visit our platform to witness a revolution in legal services. Our optimized e-commerce platform allows you to easily access our wide range of legal products and services, specially tailored for the Australian market. Loft Legal isn’t just a provider—it’s a committed partner, relentlessly working to protect the most critical assets of your business, ensuring your trademarks are secured efficiently and effectively.

Commonly asked questions

A trademark is a symbol, word, or phrase that identifies and distinguishes the source of goods of one party from those of others. It is a valuable asset that can be protected through registration with the United States Patent and Trademark Office (USPTO).

Registering a trademark provides several advantages, including public notice of your claim of ownership of the mark, a legal presumption of your ownership of the mark and your exclusive right to use the mark nationwide on or in connection with the goods/services listed in the registration.

It takes approximately 12 months, but does depend on factors such as the complexity of the application and any legal challenges. 

The mark must be distinctive, not generic or descriptive.

Yes, you must renew a registered trademark every ten years to show that that you are continuing to use the mark.

If you trademark is rejected in instances of our offices advising that your trademark is available to proceed, we will provide you with a refund of our fees. This refund will exclude the official filing fees as paid to the USPTO.

The fees paid to us include everything from the filing of the trademark up until and including registration including our professional fees and official filing fees.

Only in the unlikely instances of oppositions being filed which you a looking to defend against, or the trademark is rejected, and which rejection you would like overturned, would the initial fees paid not cover such actions. Such actions will be quoted for at that point in time.

More specifically, the fees include the following:

  • Professional advice from our Attorneys in regard to the availability of your trademark in the USA;
  • Professional advice from our Attorneys as to the best classes in which to register the mark in considering your branding strategy;
  • Bespoke drafting by an Attorney of your Nice class specification to ensure that the registration covers your business operations accurately;
  • Submission of your application to the USPTO;
  • Any required correspondence with the USPTO prior to publication of the mark in the official journal;
  • Passing on any relevant communications from the USPTO or a third party that relate to your mark during the opposition period;
  • After the advertisement period, if there are no oppositions, and the trademark proceeds to registration, we will convey to you the digitial registration certificate.
  • Responding to any official communications from the USPTO that you receive after publication of the mark on the official journal;
  • Response and/or advice in regard to any communications, claims or oppositions you may receive from third-party rights holders after you instruct us;
  • If you have issues with the registration of the mark as a result of third-party claims, we will be happy to advise and assist you. However, this will incur additional charges.

When filing a trademark it needs to be filed in one of more of 45 different classes, known as NICE classes. Which class you fall in depends on the products or services you offer. For example, if you run a restaurant you will fall into class 43, but if you run and advertising agency, you would fall into class 41.

If you order our Word & Logo trade mark filing service, we file two seperate trade marks for you. One in respect of your word(s) and the other in respect of your logo.

This can be done through legal actions such as cease and desist letters, negotiations, or filing a lawsuit.

An availability search helps identify existing marks to avoid potential conflicts and strengthens the likelihood of successful registration.